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The NextFem Podcast | Real-Talk with Successful Women

Practical Wisdom for the Modern Woman
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Now displaying: Category: The NextFem Podcast
May 18, 2020

Whether you own your business or work for someone else, communication is the key to PR. Never is the importance of communication highlighted more fully than in times of crisis. If you want to know more about PR in the time of a global pandemic or just want to make it through any other type of PR crisis, join me for today’s conversation. 

Adele Cehrs is CEO and founder of Epic PR, When+How Agency, and a bestselling author. Beginning her career as a journalist for George magazine and the Asbury Park Press, Adele cut her teeth on marketing and PR on Madison Avenue and K Street. In her 16 years at the helm guiding Epic PR’s success, Adele became a renowned authority on how organizations can get into the news and get out of the news. Today, Adele is heralded as a crisis communication expert by the Wall Street Journal. She works with companies such as Lockheed Martin, DuPont, and Verizon, and helps their executives and leaders navigate the ups and downs of tough customers, hostile rooms, and challenging situations. In this episode, Adele shares actionable steps for staying cool in a crisis, and how to make rapid decisions without losing sight of your long – term goals. She also shares an actionable framework for reading people, navigating crisis situations, and negotiating to win. Whether you’re in management, HR, or sales, effective communication is crucial to success. 

What makes a good PR person?

Adele says that it’s tough to be a good publicist if you haven’t spent time in a newsroom. You really need to spend time on the other side of the fence to understand the intricacies of how the media works. This experience gives you a decided advantage. Getting caught up in the glitz and glamor of PR will make you lose your creative edge, but Adele has been able from the beginning to work with celebrities without being awed by the spotlight. Her experience working for JFK, Jr. at George magazine gave her the foundation for later success and gave her much empathy for the celebrity experience. 

Becoming a crisis communication expert

Adele helps people get into and out of the news. Becoming a crisis communication expert was an accidental journey that began when she was at a PR firm, and a crisis arose with a client. Adele came up with a strategy, and the firm used it. She loved that feeling of solving the problem and alleviating the crisis, and she was hooked on crisis communication from that point forward. Being naturally adept at gauging possible outcomes and predicting human behavior, Adele was able to merge her interests of journalism, messaging, human behavior, and emotions to form a fast-paced career that she loves. In addition, her personal 9/11 experience taught her how she could be calm and thoughtful in the middle of others’ crises. 

From Epic PR to When+How 

A unique and unlikely partnership was born when Adele met Chip, a former FBI hostage negotiator. She became curious about the language of crisis communication, and she and Chip teamed up to teach a master class together. They realized that they made an unprecedented team of crisis communication firm meets FBI hostage negotiator. Their skills merged into a unique perspective in that she helps people with career suicide moments, while Chip’s experience is in helping people in a real suicide crisis. It’s become a partnership that works well as they each bring their interesting gifts, strengths, and skillsets to the table. 

The nuts and bolts of effective negotiation

With When+How, Adele and Chip are launching the idea of behavior-based crisis negotiations regarding the different personalities that show up in a crisis. They have identified 12 different personality types. One of these types is the Quick Draw, a person who has too many ideas and makes decisions too quickly. With their new system, When+How identifies your personality type under stress, how other people see you and react to you, and how you can improve your reactions and modify your behavior.  

Turn those triggering situations around

We all are triggered by certain people, their behaviors, and how they speak to us. Adele shares an example of a business colleague whom she finds extremely triggering, especially with his brusque and misogynistic manner. She’s taken that situation to change her perspective, using these interactions to learn about herself and grow, removing herself from the caustic situation without relinquishing her power. It’s a matter of wanting the knowledge more than the pain. The key in many business relationships is not to personalize these triggering interactions, but to look at these moments as plot twists in your journey. Figure out how you can grow and become better because of those triggers. 

Compete with yourself

For a competitive person like Adele, the key she’s found is to compete with herself and not other people. She tries to set 12 – 15 goals on a yearly vision board as a way to inspire her to reach every day for those larger goals. However big or small those goals are, she says to look at them every day and feel great satisfaction as you achieve them. It’s easy during a crisis to lose focus on those goals, but they can keep you grounded.

Applying Adele’s work to real life

Check out Adele’s website for free resources about communicating during a crisis. She says to look at any crisis as an opportunity for your company to take risks. A year from now, people everywhere will be receiving awards and recognition for the risks they took during this global crisis. Use any crisis as a chance to get ahead and take advantage of opportunities as they present themselves. 

Highlights of this episode:

  • 7:24 – What it takes to be a good PR person
  • 18:52 – Journey to becoming a crisis communication expert
  • 24:12 – A transition and an unlikely partnership
  • 29:55 – Nuts and bolts of effective negotiation
  • 38:24 – How to learn from what triggers you
  • 49:03 – Competing with yourself
  • 59:12 – Applying Adele’s work to real life
  • 1:04:28 – Fem Five

Resources mentioned:

The Road Less Traveled: A New Psychology of Love, Traditional Values and Spiritual Growth by M. Scott Peck

The Fem Five

1. Favorite book to recommend for women?

  • The Road Less Traveled: A New Psychology of Love, Traditional Values and Spiritual Growth by M. Scott Peck

2. Favorite self-care hack?

  • Exercise

3. Best piece of advice and who gave it to you?

  • “A former boss showed me why I should work for my own success and not the success of others.â€

4. Female CEO or thought leader you’re into right now?

5. One piece of advice you’d give your five years younger self?

  • “Make decisions that will make you happy.â€

Last Time on The NextFem Podcast

Creating A Company That Puts Its Values Into Practice – with Shannon Adkins

Subscribe to the show on iTunes. (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Communication and PR During the Global Pandemic – with Adele Cehrs appeared first on NextFem.

May 11, 2020

What kind of difference would it make if a company were run by women who are committed to authenticity, transparency, and connection? What if that company’s leadership put their values into practice, developing a workplace culture where diversity, self-expression, and creativity thrive? If this sounds like a place where you would love to work, then you’ll want to hear more from today’s guest. 

Shannon Adkins is CEO of Future State, a woman-owned, employee-owned consulting company that she returned to revive after a downturn. Future State works with Fortune 100’s and non-profits, treating their clients as the smartest person in the room, making them feel cared for and collaborated with. Shannon originally planned to be a women’s rights lawyer, but when the dotcom boom hit, she found herself working for a small company full of wacky women with magical powers who were not playing by the rules, and a new passion was born. In this episode, Shannon shares how she was able to build and create a team and company culture focused on leading with heart, the roles of empathy, intuition, and transparency in business success, and the 21st-century skill sets leaders need to rise to the occasion during times of great change and ambiguity in order to rewire organizations and people for adaptability. 

Future State values

When Shannon says that Future State is a woman-owned company, what she means is that 100% of the C-suite and board members are women. To go a step further, Future State is also owned by several hundred employees, 87% of that ownership being held by women. What makes the company unique is the deep commitment to community, team members, and sustainability. Shannon explains that it’s important that people can work for Future State and take good care of their families, sit on managing boards, and experience success. The leadership at Future State is committed to using best management practices in several key areas.

Practical application of values

It’s important to Shannon and the other Future State leaders to create a culture of care, connection, authenticity, and transparency; they are committed to these values, which means a lot more than merely saying you hold them. Because the company is employee-owned, Shannon answers to the shareholders, who just happen to be Future State employees. She strives to be an open book to the team members because it’s their company. This foundation of trust allows Future State to reassure their employees in the middle of the coronavirus pandemic that the company will survive and thrive on the other side. Even though challenging decisions and policy changes have happened, as with any company’s growth, the leaders have remained authentic and transparent while holding their commitment to the company’s purpose.

Empowering employees

Shannon believes the key to empowering employees is role modeling. As she stepped into the CEO role, her authenticity and transparency freaked some people out because she was so frank and open about asking people to contribute answers and solutions to problems. She believes the answer is to share more with team members, so they are in on every decision and every problem, even the minute details of banking and company finances. 

Downsides to being a woman-owned business

It’s not only that women compete with each other and bring each other down, but it’s true that women have higher expectations of each other than they do of men. We tend to have less tolerance for missteps, mistakes, and struggles. Shannon had to learn to let go of the fear of hurting people’s feelings, even though she doesn’t do it intentionally, but it’s something that comes with any leadership role. That fear was just one of the limiting beliefs she had to overcome as she learned to listen to the people around her. 

Unique employee interviews

In interviews, Shannon likes to get a sense of people’s aspirations and how they see the company. It took a certain amount of selling the company’s values and vision for the future,, because it’s difficult for someone to come in from the outside and immediately catch sight of that vision. Shannon shares a story of how showing up to an interview in leather pants in a moment of self – expression made all the difference in an interview for her. 

Embracing diversity

Diversity is more than just a buzzword at Future State. Shannon says that leaders have to be curious about the things that trigger them, like disharmony, for example. A leader has to learn to integrate different voices into the organization and listen to those who are different than they are. A culture of growth won’t happen if everyone thinks and speaks the same way, so there is value in varying opinions and voices. Disharmony becomes unproductive when people don’t agree on the vision and the path ahead. Diversity means differences of opinion can still keep you aligned with the overall vision. 

Handling differences and suffering

Through her personal experience with her mom’s early Alzheimer’s diagnosis, Shannon developed a philosophy that life is for living, and that there are no guarantees. She learned to step up and do what she wants instead of toughing out a bad situation. In doing so, she formulated a policy about allowing herself to suffer. She vowed that she would quit any job at which she suffered for ten days in a row. This philosophy has led to a proactive approach to anything that brings her suffering, either by having a necessary conversation with someone or deciding on another way to take action. 

What’s next for Future State?

The company remains committed to transforming the world of work and creating organizations where human beings can be self-expressive and creative while they work on meaningful projects. Future State wants all of their work to be purpose-driven for their clients. Shannon says they recently added 15 people to make the team number about 100, and they are committed to creating wealth opportunities for their employees-owners. The leaders there want to be role models while keeping the company human-centered, responsible, agile, and purpose-driven. 

Highlights of this episode:

  • 5:48 – Future State values
  • 8:16 – Practically employing the values
  • 14:22 – Empowering employees
  • 20:25 – Downsides to a woman-owned business
  • 27:47 – New employee interviews
  • 38:05 – Embracing diversity
  • 41:54 – Handling differences and suffering
  • 51:30 – What’s next?
  • 55:27 – Fem Five

Resources mentioned:

  • Find Shannon Adkins on LinkedIn
  • www.nextfem.com  Get Shannon’s free webinar series on Leading From a Place of Resiliency
  • Untamed by Glennon Doyle

The Fem Five:

1. Favorite book to recommend for women?

  • Untamed by Glennon Doyle

2. Favorite self-care hack?

  • “Snuggles with the dog.â€

3. Best piece of advice and who gave it to you?

  • “Meryl Natchez told me the first thing I need to do is to ask for feedback.â€

4. Female CEO or thought leader you’re into right now?

5. One piece of advice you’d give your five years younger self?

  • “Trust yourself.â€

Last Time on The NextFem Podcast

Trust Your Body to Tell The Truth – with Lyn-Genet Recitas

Subscribe to the show on iTunes. (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Creating A Company That Puts Its Values Into Practice – with Shannon Adkins appeared first on NextFem.

May 6, 2020

If you’re looking for answers as to why your body doesn’t respond to those trendy diets and restrictive eating plans, then this is the show for you. It makes sense that each person’s body is different, and therefore, the way we metabolize foods can lead to either weight loss or weight gain. The shocking truth is that many of those healthy foods you are eating may be the reason you aren’t losing the weight you want to lose. Join us for today’s show to learn more.

Lyn-Genet Recitas is a nutritionist whose work has transformed my life in many ways. She’s a NY Times and international bestselling author of The Plan and The Metabolism Plan, groundbreaking anti-inflammatory nutritional protocols which have been published in over 15 countries. Lyn-Genet has been featured on Dr. Oz, Huffington Post, Thrive Global, CBS, NBC, FOX, Women’s Running, More magazine, and more. Her work has helped hundreds of thousands of men and women reach their best health by finding their chemical responses to food and not counting calories. In this episode, Lyn-Genet shares how to rev up your metabolism at any age under any conditions, how hidden stress and many of the foods typically labeled as healthy, like Greek yogurt and salmon, could be causing inflammation and weight gain, and why lowering inflammation is the key to mental, emotional, and physical vibrancy. 

Your body tells the truth

Every food has potential health benefits and risks, and these results can vary from person to person. Simply put, many foods have compounds that aren’t going to work for your body. Spinach is an example of a healthy superfood that has two compounds that can be reactive for many people regarding thyroid function and the neurological system. When we gain weight while eating healthy foods, we become distrustful of our bodies. The reality is that your body’s response will tell you which foods work and don’t work for you.

Age and weight gain

You’ve heard it stated as a fact that metabolism slows down as you age. Lyn-Genet’s work debunks this myth; the truth is that your body’s responses to food and exercise change as you age.  Her work is all about analyzing how the body responds, and as we age, we lose digestive enzymes. Foods that worked well for us in our 20s and 30s may not work for us in our 40s and 50s. In The Plan, Lyn-Genet helps you analyze your body’s response so you can make an individualized plan that works to empower you and help you find success in the quest for a healthy weight. 

Figure it out

Lyn-Genet’s plan begins with a three-day cleanse in which you reset your body and rapidly lower inflammation. There are generous calorie goals for men and women, and people experience anywhere from 5-14 lbs of weight loss. The key is to measure the body’s histamines produced in response to inflammatory foods, which cause short-term water weight gain. As new foods are introduced, weight gain is measured. The truth is that even healthy foods like turkey can turn out to be a culprit. The traditional weight loss process can cause self-esteem issues in men and women as they try so hard to lose weight with the wrong methods. Empowerment comes from making the choices that are best for your body, and that’s where Lyn-Genet can help. 

Shame and stigma

We’ve all felt the guilt from eating the wrong foods, the ones Lyn-Genet calls fun foods. The truth is that so-called healthy foods can affect our bodies in negative ways much worse than what we consider cheat foods. Cucumber and pineapple can be inflammatory for you, while a ballpark hotdog and a beer might help you lose weight. Bread can be a healthy food for some people while it incites inflammatory responses in others. We are not all the same, which is why Lyn-Genet’s system brings success and transformation to many people. 

Interrupting the inflammation

Lyn-Genet is a believer that joyful foods can and should be enjoyed. With a specific person, it could be cottage cheese and cantaloupe that cause weight gain, and not the occasional ice cream treat. Lyn-Genet says that every person is eating at least three healthy foods that are causing inflammation. Unfortunately, as we age, that number increases to six foods that we think are healthy; in truth, they are increasing inflammation and making us feel sicker as we gain weight with age. Identifying and removing these foods from our diets allows our bodies to heal. When we make digestion easy on our bodies, we will be at our healthiest. 

The vicious cycle

The body reacts to reactive foods with a histamine response and short-term water weight gain. A cascade of other responses follows, like higher levels of cortisol and long-term fat storage. This skews hormones in women, and estrogen dominance causes irritability and carb cravings. Next, the thyroid is attacked and can’t control metabolism as it should. This happens all because we are eating foods that don’t work for us. Our gut function is affected, which affects our overall immunity and serotonin levels. The final result is an increase in depression and anxiety.

Food propaganda

In most traditional diets, you are told to eat or not to eat certain foods because they work for 60-70% of the population. That doesn’t mean it will work for you. The inflammatory response you have to a food or exercise can last for up to 72 hours. Many people are eating a vegetarian diet because they think it’s a healthier way to eat, when it may be causing inflammation for them. Lyn-Genet cautions us about the studies we read; they are misleading because they don’t represent everyone, and they are usually funded by a company with a vested interest. Be cautious about the research you read.

The food connection

Are depression and anxiety connected to what you eat? Lyn-Genet says that there is a definite connection and that inflammation and illness always go together. The body’s inflammatory response will affect your mental state. For you to feel better, you have to lower inflammation, and that means identifying and removing what causes the inflammation. Only then will the energy of life and joy return. We have to be committed to nourishing our bodies. 

Hidden culprits

Eating out at most restaurants will subject you to hidden culprits in your food. Restaurant meals are notorious for too much salt, which leads to hypertension and major carb cravings. Another culprit is soy since most restaurants fry with soy oil. You must be mindful and understand your body as you go out to eat. If you think that vegan restaurants are superior in health, you should know that many ingredients in vegan cuisine are highly reactive, like quinoa and roasted nut butters. Rice flour, potato starch, and tapioca can all be featured in vegan and gluten-free dishes, and they are highly reactive components. Lyn-Genet says that the starch from any food is the most inflammatory part of that food. Surprisingly, french fries can be healthier than a baked potato because the fries are soaked to remove the starch, and if they are fried in a good oil, then the antioxidant capacity of the potato is increased. Keep in mind that almond flour and coconut flour are very low on the inflammatory scale, so look for these ingredients in vegan and gluten-free dishes. 

Highlights of this episode:

  • 11:58 – Our habits around healthy foods
  • 15:32 – Age is just a number
  • 20:10 – How The Plan works
  • 24:30 – Shame and stigma around our food
  • 26:49 – Interrupting the inflammation
  • 31:15 – Why the body reacts to certain foods
  • 34:33 – Food propaganda
  • 39:05 – The food connection to depression and anxiety
  • 44:00 – Salt: the dominant flavor
  • 46:42 – Dangers in vegan and gluten-free foods
  • 52:16 – Fem Five

Resources mentioned:

  • Find Lyn-Genet on Facebook and Instagram
  • Visit www.nextfem.com to get Lyn-Genet’s free cookbook of recipes with low inflammatory foods. Lyn-Genet wants to see your creations. Send pictures of what you make to info@lyngenet.com.  

The Fem Five:

1. Favorite book to recommend for women?

  • The Dancing Wu Li Masters: An Overview of the New Physics by Gary Zukavâ€

2. Favorite self-care hack?

  • Tequila

3. Best piece of advice and who gave it to you?

  • “I gave myself the best advice when I told myself to tune out the naysayers.â€

4. Female CEO or thought leader you’re into right now?

5. One piece of advice you’d give your five years younger self?

  • “Spend less time worrying about your appearance, and make sure you’re happy. That’s when you’re the most beautiful anyway.†

Last Time on The NextFem Podcast

Attract More Positive and Live Your Best Life – with Kristine Fredheim

Subscribe to the show on iTunes (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Trust Your Body to Tell The Truth – with Lyn-Genet Recitas appeared first on NextFem.

Apr 27, 2020

Today’s show is about a topic that matters to all of us. We’re discussing how to leave the negative behind, attract more positive karma, and shine brighter as we move toward our life’s purpose to live our best life. Don’t you want to learn more?

Kristine Fredheim is an acclaimed psychic medium, spiritual advisor, and author. With a Master’s degree in Neuro-Linguistic Programming, she launched Soul Life in 2014 to help people connect with their spirituality, find hope, and achieve their full potential. At a young age, Kristine discovered her ability to see the past, present, and future, as well as to connect with loved ones who have passed on. With these experiences and insights, Kristine authored two books entitled Behind My Face and The Ring of Power. She’s been a regular contributor to Huffington Post, and she’s been featured in Elle, O Magazine, Teen Vogue, and on The Jenny McCarthy Show, among many others. In this episode, Kristine shares how she came to recognize her spiritual gifts, how to tap into your own intuition to better your work and personal life, how her father came to be her spiritual guide, and her relationship and promise to Marilyn Monroe. 

Soul agreements

From her research and training, Kristine has learned that before we are born, we make agreements with our guides about what we are supposed to come to earth to learn, what we’ll do, how to work on our karma, and to make a plan for our life. Out of her own tumultuous background, Kristine discovered that if you don’t work through your difficult situations, then you’ll continually attract the negative aspects of past wounds. The darkness of those wounds is released when you address it, and we agree to this before we enter our life. A soul agreement is not about a person’s worth but is about becoming brighter through the lessons we learn. 

Becoming a medium

Kristine recognized her unusual gifts early on, but she had to set an intention about how she would use them. She went to medium school, opened Soul Life, and marketed her practice to clients in North America, even though she is a native Norwegian who still resides there. She desired to reach a broader clientele than the narrow niche of her Norwegian culture. Now she focuses on helping clients find clarity on how they can improve their lives. She explains why it’s important to observe the rules of etiquette and consent in the work she does, simply because soul work is so intensely personal.

Attracting clients

Kristine has noticed that the clients who are attracted to her are usually going through similar experiences to her own. Helping them brings clarity to her life as she magnetically attracts those with similar needs. Because most people find spirituality to be weird and something to fear, Kristine created a brand that is relatable to people and their everyday problems and needs, and she did this with the help of a great marketing team. 

Alternative modalities

Intuition was the spiritual buzzword just a couple of years ago in the world of spirituality, but now people are more curious about their soul family, a soulmate, and the science behind what happens to our souls when we die. Kristine’s research shows that some souls stay earthbound as ghosts instead of stepping into the light. Others have their guides meet them and send them home to the light.

Kristine’s tarot cards

Kristine has created several varieties of tarot cards in memory of her mother, who helped introduce her to spirituality. After her mom passed, Kristine wanted to honor her by creating something beautiful in her memory. Her cards are unique and traditional with a fresh, new look. She explains how the cards are used as a tool in conversation with your spirit and your subconscious. 

Medium school

Kristine went to school to be a spiritual medium. Even though that might conjure up visions of something you’ve seen in a movie, Kristine says that it’s a real school for which she had to apply and be chosen for, based on her interests and skills. She knew that in order to pursue a career in spirituality, she wanted to get the education and certifications to be as professional in her field as possible. She learned about chakras, readings, channeling, spirit conversations, business skills, tarot cards, and much, much more. 

Neuro-linguistic programming

Kristine has a Master’s degree in neuro-linguistic programming, but she doesn’t use it regularly in her work. Her education and skills only come into play when she teaches clients how to use specific techniques to release their emotional traumas. Reframing a traumatic experience is one example of a technique used in NLP. Kristine explains that NLP is basically how the brain works to help you have a better life in spite of past trauma. It’s simply a faster way to clear through the hard stuff than therapy when it comes to dealing with issues. 

A typical session with Kristine

When Kristine schedules a session with a client, she knows nothing about them ahead of time. She talks to them through Skype or FaceTime audio so she can choose her eyes and channel. Her father is her spiritual guide, so he tells her everything she needs to know to help her client have a better life. Kristine then relays his message to her client. A typical session with Kristine lasts about 45 minutes. 

Kristine and Marilyn Monroe

We are all connected to our soul families in the spirit world, and Marilyn Monroe is in Kristine’s soul family. Kristine and Marilyn have had multiple previous lives together, and they remain connected today. Marilyn was one of the first spirits that Kristine saw as a baby, and she felt recognition and comfort with her right away. Marilyn came in and out of Kristine’s life throughout her upbringing, and her parents didn’t try to squelch the relationship when Kristine explained it to them. Kristine feels that one of her life purposes and a soul plan before her birth is for her to clear Marilyn’s name and reputation during her lifetime. She remains committed to this goal today. 

How to cultivate intuition

If you want to be in touch with your soul and your intuition, it’s important to have a daily practice where you ground yourself with yoga, meditation, and reading to learn more. Kristine recommends using a journal to write down your intuitive experiences and learn to trust the relationship between you and your intuition. It needs to be an intention about which you are honest. Kristine says if you tell the universe your intention, then you’ll get the help you need. 

Highlights of this episode:

  • 10:37 – Soul agreements
  • 14:56 – Becoming a medium
  • 19:01 – Attracting clients from faraway places
  • 27:28 – Alternative modalities
  • 33:13 – Kristine’s tarot cards
  • 39:15 – What medium school is like
  • 41:21 – Neuro-linguistic programming
  • 44:52 – A typical session with Kristine
  • 51:32 – Kristine and Marilyn Monroe
  • 55:26 – Cultivating intuition
  • 57:25 – Fem Five

Resources mentioned:

Find Kristine Fredheim and Soul Life Magic on Instagram

Find Kristine at www.soulcardstarot.com or www.kristinefredheim.com

Free gift:  A deck of Kristine’s Pink Tarot Cards to the first five listeners who email their request. Find out more at www.nextfem.com

Where the Crawdads Sing by Delia Owens and Mrs. Everything by Jennifer Weiner

The Fem Five:

1. Favorite book to recommend for women?

Where the Crawdads Sing by Delia Owens and Mrs. Everything by Jennifer Weiner

2. Favorite self-care hack?

“Alone time away from my phone just to read or be alone.â€

3. Best piece of advice and who gave it to you?

“My grandfather told me to do whatever the f**k you want.â€

4. Female CEO or thought leader you’re into right now?

Reese Witherspoon

5. One piece of advice you’d give your five years younger self?

“Stop wasting your time on stupid little boys!â€

Last Time on The NextFem Podcast

Closing the Leadership Gap for Women In Business – with Laura Kahlil

Subscribe to the show on iTunes (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Attract More Positive and Live Your Best Life – with Kristine Fredheim appeared first on NextFem.

Apr 20, 2020

If you want to hear a fiercely passionate advocate for women in the workplace, then look no further than today’s show. My guest shares nuggets of wisdom about the roles of empathy and confrontation in helping women bridge the corporate gender gap, and so much more.

Laura Khalil is the #1 transformational speaker helping Fortune 500 companies close the leadership and wage gap for women in business. She’s an executive coach who shares courageous leadership skills to help women succeed inside and outside the corporate world. Facing many of the challenges that confident, assertive, and driven women deal with in the workplace, Laura launched her marketing consultancy in 2013. Determined to thrive, she quickly learned that the traits that penalized her as an employee were her greatest assets as a leader, and she went on to work on global initiatives with name brands like Twitter, GE, Intel, and more. In this episode, Laura shares how her early years as an outlier influenced the work she does today, how women can create male allies, and how to develop the habit and muscle of courage to achieve your dreams. 

How to deal with triggers

Most women in the workplace have been told that they should smile more. It’s a specific statement that we can readily admit becomes a trigger. The truth is that every man and woman has both masculine and feminine energy, but women are ridiculed if their masculine energy is dominant. Every woman knows what it feels like to be triggered and feel the freeze. Laura says that instead of trying to respond to triggering statements, we should redirect that energy back at the person by asking them a question about what they said. Simply asking them what they mean flips the spotlight on them and forces them to be self – reflective about what they said to you.

Being judged by other women

Your perceptions of what you see in the outer world is a reflection of your inner world. For instance, when someone asks a woman why they are so emotional, they are simply manifesting their own emotions. Laura says to imagine their face like a giant mirror, and they are really asking themselves the question. When we disconnect from that energy, we can see their judgment as their way of getting love and attention because they never learned more resourceful ways to do it. 

The gifts in being an outlier

Laura’s story proves that she was an outlier during her time in Silicon Valley. She says that being an outlier accelerates the neural pathways to empathy. The truth is that we’re all doing our best. We are too focused on what others think of us, and they don’t think of us as much as we assume they do, so we should focus on ourselves and being a better person. Sometimes we find recurring situations because we need to work on skills to help us reach our highest potential. Laura learned through her time in Silicon Valley to ask what was going on with herself with her fears and limiting beliefs. 

Becoming the #1 transformational speaker

Laura admits that this title is aspirational, but her work goes far beyond inspiring others. She gives people tangible takeaways that her clients can use to experience immediate and prolonged improvement. She says that everything you do has to have a level of certainty and that your greatest gift to the world is how you serve others. With an intentional focus on authenticity, Laura readily admits her failures rather than trying to portray a picture-perfect world that isn’t real. 

Why you have to practice

When Laura first began doing public speaking engagements, she learned the value of practicing in a low – stakes environment where mistakes don’t matter as much before delivering quality information where it does matter. She says that nothing is in your way, but every experience is a step on the way to where you need to be. Her advice is to learn to see the divine design for your life. Every person is here on this earth for a reason and needs to share their gifts with the world.  

Employee engagement

Why do employees disengage? Laura says it’s because they don’t feel safe in the work environment, or they feel disenfranchised. Psychological safety is important in every organization, and when it doesn’t happen, then people look at their role as just a job. Studies have proven that people will run through walls when they feel validated, seen, and heard, but when they don’t feel valued in these ways, they will fly under the radar and just get by until they find something else. Organizations need to learn that empathy has to be a priority because it improves employee engagement, innovation, and profitability. 

Dealing with workplace harassment

Workplace harassment is a trauma that must be healed. Women are more likely to leave the company due to harassment. The bottom line, Laura says, is that HR isn’t there to protect employees, but to keep the company from getting sued. Women leave because they feel that no one is on their side. They feel ignored, retaliated against, or pushed out. The solution is for women to learn to train people in how we want to be treated, and we do this by confronting them with questions. Speaking up for ourselves will help us learn to empower ourselves. Laura calls this situation a call to courage. 

What we suppress

Depending on how we were raised, we may have learned to minimize our accomplishments. This occurs because we weren’t taught to acknowledge our achievements. The result is that we minimize accomplishments in others. When you are taught that praise is a burden, then you are quick to suppress that in others. Even though this results from our childhood experiences, we can learn to make better choices to have a better future by breaking the cycle. Mastering your destiny means staying grounded and planting your legacy in how you serve people in the future. 

The inclusive workforce

A double standard exists for women in the workplace. Performance reviews are biased. Women are evaluated more on personality traits, and men are evaluated on the work they do. Surprisingly, this bias also occurs from women to other women. Laura says that women need specific feedback on their work that they can use to move forward. Every woman in the corporate world should find a male mentor or sponsor in their organization. The truth is that most men want to help women in the workplace and be an ally for them, but they don’t know what to do.  

Highlights of this episode:

  • 17:56 – Being triggered by being told to smile
  • 24:04 – When the judgment comes from other women
  • 28:05 – The gifts of being an outlier
  • 35:50 – Becoming #1
  • 41:25 – Why you have to practice
  • 44:33 – Employee engagement and empathy
  • 54:11 – Workplace harassment for women
  • 1:02:00 – What we suppress
  • 1:10:32 – The inclusive workplace
  • 1:16:03 – Fem Five

Resources mentioned:

www.bravebydesign.net  Find Laura’s podcast and how to join her free weekly Facebook training

Women Who Run With the Wolves: Myths and Stories of the Wild Woman Archetype by Clarissa Pinkola Estes

The Empathy Edge: Harnessing the Value of Compassion as an Engine for Success by Maria Ross

Fem Five:

1. Favorite book to recommend for women?

Women Who Run With the Wolves by Clarissa Pinkola Estes.â€

2. Favorite self-care hack?

“Self-pleasure. I get into my body with a daily dance party.â€

3. Best piece of advice and who gave it to you?

“A therapist once told me that I have to learn to take care of myself first.â€

4. Female CEO or thought leader you’re into right now?

Cindy Eckert of The Pink Ceiling

5. One piece of advice you’d give your five years younger self?

“Be kinder to yourself.â€

Last Time on The NextFem Podcast

Leverage Wellbeing for Success with Megan McNealy

Subscribe to the show on iTunes (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Closing the Leadership Gap for Women In Business – with Laura Khalil appeared first on NextFem.

Apr 13, 2020

Using the big-boy approach to marketing can leave you feeling squeezed out like a misfit, and there’s a good reason for that. Tapping into your higher self and allowing your feminine power to shine will bring authenticity and contentment. If you’re a healer, teacher, coach, or mystic who knows in your heart that you are meant to do big things, then you’ll want to check out this episode. 

Julie Foucht is an author and Art of Feminine Marketing coach. Julie teaches female entrepreneurs that it’s OK to do business their way and that success, freedom, and impact are inevitable when business is fashioned from a feminine intuitive, soul-whispered state-of-doing and a dynamic, heart-centered marketing strategy. In this episode, Julie shares how her early years shaped her path to becoming a marketing expert, and why traditional marketing stifles the natural creativity and innate power in many women. She’ll explain why a feminine marketing plan is not only exhilarating and sexy, but is also efficient, feels better, and is more nurturing for prospects and attracts exactly the right clients and a greater flow of income. 

The journey into marketing

After being raised with the mindset that women can’t take care of themselves in the world, Julie took professional development courses and launched into life coaching. Her overriding desire was to empower other women so that no one she touched would feel trapped in an unsafe place of abuse simply due to the lack of money. Julie established herself as a life and business coach in 2005, and she’s never looked back. 

A conversation with money

Do you talk to your money? Julie does, and money told her that charging for her spiritual gifts is a divine imperative. There is nothing wrong with a woman making money while making a living, and Julie says that women have to open themselves up to abundance to do their best work. Whether we like it or not, money is an energy with a lot of meaning in our society. She tells about a personal experience of building a true partnership with money instead of allowing it to be an obstacle in life. The key is learning to be in alignment with your source. 

Proving herself

Julie dealt with a huge childhood wound of feeling defective and unable to make her way in the world. She has spent her life proving the wound wrong. In marketing, Julie had to prove that she could make it in the world of business, and she’s ended up outperforming others as she got in touch with a deeper power. She has grown into a wisdom-keeper and the strong, capable woman she is today. 

Feminine Essence Marketing

Women tend to bully themselves when their masculine energy is lowered, and when feminine energy is lowered, they become manipulative. Successful marketing models don’t work when we bully and manipulate ourselves. Julie teaches her clients to connect to their soul and highest selves. She uses guided meditations to figure out her next steps and talk to the energy of her business. 

Battling imposter syndrome

Operating in the spiritual plane comes in handy to combat imposter syndrome, which is a monster every successful woman faces. The coach’s job is to channel divine guidance and wisdom and not place limits on the client’s journey or impact. The coach should channel the wisdom so that clients can do what they are meant to do. Most often, imposter syndrome is a protective mechanism that women use to limit themselves and give excuses as to why they can’t accomplish certain goals. Julie says that imposter syndrome and the terrible things that are said of strong women are just ways to keep a magic woman down. 

The nutrition connection

We don’t usually think of there being a connection between nutrition and business success, and we aren’t taught to listen to our bodies well. It’s important to recognize and learn what our bodies want because my body is a tool. When it doesn’t work properly, then I get the wrong signals. We have to treat our bodies as a vital piece of machinery that must be cared for and maintained for optimum performance. We have to listen to what our body tells us, and the best way to keep the body functioning optimally is through proper nutrition. 

Our operating systems

Julie explains that ideas come to us, wanting to be born into the world. Women are taught the masculine way of doing business, which is to act on an idea at full speed ahead, but operating in the feminine means that ideas are revealed a layer at a time as they unfold. Operating in ebbs and flows of ideas and revelation is the feminine way, and it’s very different from the masculine freight train mode. 

A blend of masculine and feminine

To explain the partnership between the masculine and feminine, Julie uses the example of how she plans and markets her annual live event. She uses a masculine approach at times but listens to her highest self and intuition. It’s a piecemeal approach of different systems, but Julie is committed to listening to the messages she receives from her highest self above all. In marketing strategies with a blend of the two approaches, Julie says the key consideration is what your audience needs to know. 

When you don’t fit in

When Julie is faced with negativity about not fitting into the mold that others create for her, she relies on her tribe of people, those whom she calls her posse of support. She admits that there are scary moments, but she has become more comfortable and more affirmed with allowing more of herself to shine. She advises clients to bring more of themselves into the marketplace; the right tribe will be attracted to you, and those who aren’t helpful will be repelled. 

Highlights of this episode:

  • 9:04 – How Julie got into marketing
  • 11:51 – The double-edged sword of money-making for women
  • 19:40 – Proving the wound wrong
  • 23:50 – Feminine Essence Marketing
  • 33:13 – Combatting imposter syndrome
  • 38:45 – The nutrition connection
  • 44:14 – Pitfalls for women
  • 48:37 – Feminine marketing strategies
  • 53:22 – When you don’t fit in
  • 1:00:05 – Fem Five

Resources Mentioned:

www.juliefoucht.com   Check out Julie’s free gift, The Art of Feminine Marketing Guidebook download.

Find Julie’s Facebook group, Feminine Marketing Magic

Love-Based Mission: How to Create a Business That Serves Your Soul by Therese Skelly

The Fem Five:

1. Favorite book to recommend for women?

Love-Based Mission: How to Create a Business That Serves Your Soul by Therese Skelly

2. Favorite self-care hack?

Dancing, because high-vibe music raises your vibration.

3. Best piece of advice and who gave it to you?

“Money spoke to me and told me that my ability to make more money depends only on my willingness to open and receive more.â€

4. Female CEO or thought leader you’re into right now?

“Mama Gena†(Regena Thomashauer)

5. One piece of advice you’d give your five years younger self?

“It’s only going to get better, so keep going.â€

Last Time on The NextFem Podcast

Leverage Wellbeing for Success with Megan McNealy


Subscribe to the show on iTunes (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Allow Your Feminine Power to Shine – with Julie Foucht appeared first on NextFem.

Apr 6, 2020

If you love inspiring comeback stories, then this show is for you. My guest shares the details of her health breakdown due to the stress of her busy corporate career. Instead of taking her life, this crisis got her attention and motivated her to take a hero’s journey to wellbeing. 

Megan McNealy is the bestselling author of Reinvent the Wheel: How Top Leaders Leverage Wellbeing for Success, and she’s a wellbeing thought leader for the world’s top executives. In this episode, Megan and I discuss the mistaken belief pervasive in our workplaces that doing well is more important than being well, how to achieve your best self and harness the power of your own well – being wheel to manage stress and start a healing path, and how she was able to heal her body while working full – time and managing a family. If you keep putting well – being on the back burner because work takes priority, then you’ll get a lot from this episode. Megan proves that it’s possible to heal from chronic disease and failed relationships and bounce back to create a vibrant life at home and work. Check out this episode to discover how well – being drives, promotes, and accelerates success.

Curiosity is the key

Having an autoimmune disease that is supposedly incurable is a tough situation to handle. Megan had to determine within herself to find her own healing since doctors gave her no other hope. She viewed the disease as a visitor that had a specific message to tell her, and then she believed that the disease would go away. Curiosity was the impetus to help her uncover the layers of knowledge she needed, so she read every book, researched every theory, and interviewed every healer she could find to discover truth. She created a wheel of every action that worked for her. See our Resources section to download it for free.

Wellbeing drives success

In just one example of the elements of well – being, we know that sleep is essential for our health. The body gives us messages that are unique to us. Rheumatoid arthritis froze Megan’s hands into fists constantly to the point that she couldn’t function normally. She saw it as the outward manifestation of how she was on the inside, scrunched up and immobilized by stress and anger. Megan learned that well – being drives success and is foundational, instead of something that hinders and destroys your career. She discovered that prioritizing health and well – being led to an unprecedented blossoming of her career.

Stories of success

Megan’s book features the healing stories of many famous people who have excelled in specific areas of wellness. Through her niche market of working with executives, Megan identified leaders who used their journeys to well – being to leverage their success. Her purpose in writing the book was to help others feel less lonely on their healing journeys. She was able to include stories from heavy hitters and endorsers who were happy to help share their success in well – being.

Living an extraordinary life

Megan’s words are extraordinary. Whether it’s a conversation, night out, date, or work event, she owns this viewpoint that she won’t take part if it isn’t extraordinary. With all that she’s been through, Megan has really high standards for her busy life of juggling an executive career, a demanding side hustle, and life as a single mom. She is determined only to fill up her free time with things that are extraordinary so that she doesn’t waste a single moment on the mundane. 

Protect the asset

Recently, Megan called several of the executives that were featured in her book to see how they were spending time during the coronavirus pandemic. All of them were doing something productive to protect the assets of themselves, taking care of themselves in ways like walking, jogging, or exercising in the fresh air. When we face a stressful time, we’re tempted to think it’s the worst time, but successful leaders pivot from that mindset to turn difficulties into the best times for their businesses. Megan calls their viewpoint a different vibration. Another trait of these leaders is that they have figured out what brings them joy, and they incorporate those activities into their daily lives.

Learning to relax

Achievement-oriented people have a difficult time meditating and focusing on just breathing. An activity of moving meditation, like painting, can help someone really sink into who they are. It becomes a chance to be with the best part of yourself and ground yourself in quiet moments of joy and gratitude to find well – being. Relaxing is hard for people who are used to doing things all the time. Painting, journaling, watching the sunset, and observing the hummingbirds can be moments of pure joy that revive your soul and spirit. 

Megan’s wheel of wellbeing

Megan took all the knowledge she gleaned from books, doctors, healers, and experts, and put each element of well – being on a wheel. There are 18 different elements divided into three sections of six items each for the body, mind, and spirit. Examples of the elements would be sleep for the body, speaking your truth for your mind, and savoring spirit-lifting hobbies for your spirit. These elements impact your personal and professional life, and each one is equally weighted. Any one of these items can bring you down if it is ignored, and any one of them can boost your wellness in impactful ways. 

Alignment, not martyrdom

Our culture expects us to sacrifice well – being for martyrdom. Why do we listen? Megan believes her life is a three-legged stool of herself, her children, and her partner, and that all three legs have to be balanced and in alignment. She wants her daughters to see her thrive and be well because she owes it to them to show them that the sky’s the limit when it comes to their well – being and their achievement in life. The truth is that women can only best serve others in their lives if they take the best care of themselves and find alignment. 

Highlights of this episode:

  • 10:37 – How Megan healed herself
  • 13:54 – Foundations of well – being
  • 24:58 – Healing stories of successful leaders
  • 28:51 – Why Megan does only extraordinary things
  • 31:45 – Protect the asset, change your vibration, and look for joy
  • 39:03 – Difficulties for achievement-oriented people
  • 45:12 – Megan’s revolutionary well – being wheel
  • 50:44 – Why our culture expects martyrdom
  • 1:00:03 – Women need to honor themselves
  • 1:00:33 – Fem Five

Resources mentioned:

www.meganmcnealy.com

Find Megan on LinkedIn or Instagram, @meganmcnealy

Email Megan: megan@meganmcnealy.com

Find Megan’s free gift, her wellbeing wheel: www.meganmcnealy.com/assessment  

Untamed by Glennon Doyle Melton

The Fem Five: 

  1. Favorite book to recommend for women? Untamed by Glennon Doyle Melton

2. Favorite self-care hack? “Hydrating myself. I drink a lot of green tea.â€

3. Best piece of advice and who gave it to you? “From Oprah, I learned to ask how I can serve others.â€

4. Female CEO or thought leader you’re into right now? Kara Goldin, CEO of Hint

5. One piece of advice you’d give your five years younger self? “You will be healed.â€

Last Time on The NextFem Podcast

Don’t Let Anxiety Call the Shots – with Dr. Kathleen Smith


Subscribe to the show on iTunes (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Leverage Wellbeing for Success – with Megan McNealy appeared first on NextFem.

Mar 23, 2020

Everyone deals with anxiety in life, but there are many steps we can take to take control. In today’s show, we are covering all the bases about what we are doing wrong in letting anxiety call the shots. The truth is that there are specific principles to follow to live your best life and manage every anxious situation. 

Dr. Kathleen Smith is a licensed therapist, mental health writer, and author of Everything Isn’t Terrible: Conquer Your Insecurities, Interrupt Your Anxiety, and Finally Calm Down. She’s a freelance writer for Everyday Health, and her writing on mental health topics has appeared in New York Magazine, Salon, Slate, Bustle, Lifehacker, and many other publications. Kathleen received her Ph.D. in Counseling from George Washington University, where she teaches at Trinity. She also runs her private therapy practice in DC. In this episode, Kathleen shares numerous, helpful ways to cope with our anxiety-ridden times with smart and practical antidotes. She also shares her top technique for taking charge of your anxiety and shedding anxious habits. She shares how to build a more solid sense of self in an increasing anxiety-inducing world, along with tools that anyone suffering from anxiety can use to finally calm down.

Mindset shifts

There are things we all do that add to our anxiety, and most of the time, we are completely unaware. Kathleen says we borrow standards of success from the world around us and borrow solutions from experts or family without using our brains to think for ourselves. We act as if our anxious imaginings are a reality, and we try to make other people act more mature instead of acting mature ourselves. We avoid situations where rejection and disappointment are possible, and we convince ourselves that another person must change in order for us to calm down. Do any of these sound like you? Most of us distance ourselves or avoid certain situations, try to control others, and create a triangle by pulling in a third person to calm us down. 

Be less anxious

Developing your own principles and describing who you want to be each day will help you be less anxious. Kathleen says you should write these things down, so you have something tangible to look at when you begin to freak out. Identify who your best self is in anxious situations, and even though you may fail more than you succeed, try to be that person every day. 

Kathleen’s new book

Kathleen wanted a book to hand to her therapy clients to highlight her work. She’s put together a collection of 18 stories based on client experiences that remain confidential. The book tells the stories of young people who are striving to calm down and grow up in their relationships. The book is humorous, practical, and helpful, and it’s based on the Bowen theory that anxiety is best analyzed by how we interact in relationships. 

Key themes in Kathleen’s book

Three key themes sum up Kathleen’s work. Observing means to pay attention to the ridiculous things you do when you’re anxious. Be curious, but don’t blame or shame yourself as you become more observant. Don’t avoid all the people who make you anxious, because you won’t have opportunities to practice calming down. Look for opportunities to try something different in your relationships and practice managing the anxiety you feel. Evaluate by asking yourself who you want to be. Always strive to be your best self, which to Kathleen means the most mature version of yourself. One focus of the book is to work on your relationships with your family because that’s the hardest place to manage anxiety and be mature. 

Rekindle relationships

Many relationships need to be rekindled, especially within our families. Kathleen explains the importance of rekindling intergenerational relationships because young people today are less connected to previous generations than ever before. It’s beneficial in many ways for us to have meaningful and strong relationships with people both older and younger than we are. It often takes a challenge or difficulty for us to realize the importance of those family ties. 

Be an adult

Kathleen says that it takes a lifetime to learn to manage anxiety and take yourself off anxious autopilot mode. The work of being human is a lifelong process, and you will eventually arrive at the place where functioning as a healthy and mature adult feels more normal than it did before. Most of us can honestly identify how we act as mature adults and how we act childish, petty, and manipulative.

The media influence

Much of our thinking is informed by the media, like the music we listen to and what we watch. Most love songs don’t portray a healthy, mature relationship. If we listen to those, we don’t get a template for love but a template for ruining our lives. Kathleen explains why we shouldn’t be too hard on ourselves when we react in immature ways, but we should focus on the small victories in our growth and development. 

Parting advice from Kathleen

The unpleasant truth is that learning to handle disappointment and rejection is a useful tool. Any small steps we take toward that skill will help greatly in managing anxiety. When we’re younger, we learn to blow disappointment and rejection out of proportion, but we need to train our brains that these are manageable experiences. Other tips for coping with anxiety include getting to know your anxiety well, even to the point of giving it a name. 

Highlights of this episode:

  • 9:24 – Anxiousness and mindset shifts
  • 11:46 – How Kathleen devised these mindset shifts
  • 13:06 – How we can be less anxious
  • 13:50 – Kathleen’s new book
  • 20:25 – Key themes in Kathleen’s book
  • 31:38 – Rekindling relationships
  • 34:00 – Tips on adulting
  • 38:38 – How our thinking is informed by media
  • 43:10 – Advice for 2020
  • 47:25 – Fem Five

Resources mentioned:

The Fem Five: 

1. Favorite book to recommend for women?

  • Growing Yourself Up: How to Bring Your Best to All of Life’s Relationships by Jenny Brownâ€

2. Favorite self-care hack?

  • “Taking a walk around the block. I feel like it’s important to get into nature.â€

3. Best piece of advice and who gave it to you?

  • “A mentor once told me that I am responsible for my own distress.â€

4. Female CEO or thought leader you’re into right now?

5. One piece of advice you’d give your five years younger self?

  • “No amount of success is going to make me calm down.â€

Last Time on The NextFem Podcast

Integrative Skin Care for Overall Well-Being – with Lori Bush


Subscribe to the show on iTunes (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Don’t Let Anxiety Call the Shots – with Dr. Kathleen Smith appeared first on NextFem.

Mar 16, 2020

Is the health of your skin connected to your mindfulness and well being? No one would be a higher authority on the subject than someone who has spent their career in senior-level leadership in the beauty and skincare industry. My guest today shares what she’s learned about integrative beauty and skincare, and how a personal health scare led her to an unexpected new endeavor.

It’s been said that Lori Bush shines from a mile away, and not just because of her fabulous skin. During her tenure as president and CEO of Rodan and Fields, Lori took revenue from zero to one billion. She also served as president of Nu Skin, Worldwide Executive Director of Skincare Ventures at Johnson & Johnson, and VP of Marketing for Neutrogena. She went on to become Chairwoman of the Board at Avon. Now, calling on her 30+ years of expertise in beauty and skincare, Lori’s latest venture, Solvasa, is an integrative beauty line dedicated to empowering everyone to live long and beautifully by caring for their whole selves. In addition to her legendary career, Lori is also a bestselling author of a beauty wellness book called Write Your Skin a Prescription for Change. She also helps young female entrepreneurs through seed funding. In this episode, Lori and I discuss her path to the C – suite and how she was able to grow her business so quickly, why she left, and how she was able to scale her startup to become the #1 largest independent premium skincare brand. She also explains why well being and the joy of missing out are critical to leadership success. 

Breaking into the C-Suite

It turned out that Lori was the keeper of all pet projects that a CEO or owner wanted to be done, but no one else wanted to touch. Because she loved the challenge, these projects always ended up in her lap. She went through a time when she wasn’t getting higher-level promotions, and she was operating in autonomous areas, which led her on the journey to ultimate leadership positions. When she became frustrated with her lack of promotions, she was told that she didn’t have a promotable resume because she had spent her time focusing on doing the things she loved. After a long career path, it was in the early 2000s that Lori finally found herself in the C – suite with Rodan and Fields.

A breakout experience

Before Lori’s opportunity opened up with Rodan and Fields, she accepted the position of president at NuSkin, where she explored the direct – selling model of business and found it an outlet for much innovation. She took on a chief marketing role and had an amazing experience that became a breakout role for her. She joined her first board of directors and got boardroom experience that prepared her for higher leadership.

Feeling the conflict

For almost everyone with a long career in business, they have experienced the conflict in leaving one job for another. Lori had a vision, but she found that NuSkin was going in a different direction. She even questioned whether she had value any longer in the company. She didn’t agree with the approach they were taking in international expansion and the interface between different aspects of the business. Lori threw what she calls a little bit of a tantrum at a male-dominated meeting. She felt like she and the company were strategically misaligned, and she knew that it was the beginning of the end. Looking back, she calls it a happy firing.

Opportunities and revenue growth

When Lori joined Rodan and Fields, the company was already established as a brand and had been acquired by Estee Lauder. Lori had discussed with Rodan and Fields the possibility of making their company part of Johnson & Johnson. As they decided to pivot into direct selling, Lori was asked to run this new aspect of the business from the ground floor. Lori calls it an exercise in agility, as they began with an idea and recognized the power of word-of-mouth. Things came together at just the right time to be profitable as the timing of the economy and the product – value proposition combined with the social media effect to explode the business.

How business helped Lori beat cancer

As the leader of a company, your values are practiced, promoted, and rewarded. Lori had aspects of wellness that were missing in her life, and she was diagnosed with breast cancer. Lori stepped down from active management in 2016 at the same time she discovered a lump that had been missed by mammography. She admits that she used to think that meditation was for those who had nothing better to do with their time, but she feels very different now. A new opportunity opened up for Lori through her reconstructive surgeon and his skincare products. Together they identified stress management and mindfulness as missing elements in the skincare world, and their new company, Solvasa Integrative Beauty, was born. 

Highlights of this episode:

  • 9:33 – Breaking into the C-suite
  • 14:43 – Lori’s breakout experience
  • 20:15 – The conflict in leaving one job for another
  • 29:07 – The Rodan and Fields opportunity
  • 36:39 – How business helped Lori beat cancer
  • 48:23 – Fem Five

Resources mentioned:

Fem Five: 

1. Favorite book to recommend for women?

  • Hardball for Women: Winning at the Game of Business by Pat Heim and Susan K. Golant

2. Favorite self-care hack? Intermittent fasting.

3. Best piece of advice and who gave it to you?

  • “The head of business development at Johnson & Johnson told me that at some point in my life, I would need to start my own business.â€

4. Female CEO or thought leader you’re into right now?

  • “I want to honor collectively all the micro-entrepreneurs who are the CEOs of Rodan and Fields.â€

5. One piece of advice you’d give your five years younger self?

  • “Take a little time out to be more in control, mindful, and productive.â€

Last Time on The NextFem Podcast

Let Go of Your Masks to Connect Authentically – with Stacy Raske


Subscribe to the show on iTunes (Android here).

Thanks SO MUCH to everyone who took the time to write a review on iTunes! If you write a review this week, send a screenshot to support@nextfem.com and we’ll give you a shout-out!

The post Integrative Skin Care for Overall Well-Being – with Lori Bush appeared first on NextFem.

Mar 2, 2020

Trauma survivors are everywhere around you. Some hide their stories in shame and guilt, and they cannot move forward from what’s happened in the past. At the other end of the spectrum are those who find empowerment and freedom in sharing the truth of their story. They become the strong voices who shed the shame and suffering to live in a new truth, using their story to help others climb out of the darkness. 

Stacy Raske is a bestselling author of Be a Boss & Fire that B*tch: Quiet Your Inner Critic & Finally Believe You’re GOOD ENOUGH. She’s a speaker who helps high – performing women lead with soul and scale their businesses with ease and authenticity. As an Iraqi War veteran recovering from trauma and self – doubt, Stacy has taken what she’s learned and distilled it down in a powerful toolkit that is simple and actionable. Stacy has helped hundreds of women ignite their souls and allow their light to shine by releasing stories and doubts that slow their success. In working with Stacy, they fully embrace their power and finally find the success they truly desire. In this episode, we talk about how trauma and recovering from trauma fuel success, along with disrupting the saboteur, breaking free of learned stories. We discuss how we all wear a mask vs. truly connecting with our authentic selves, and how to let go of those masks, integrate the badass, and take our careers and lives to the next level. 

Don’t reject your feminine energy

Your body wants to heal itself from trauma. Stacy explains how powerful it is to get in a relationship with your body to bring massive transformation. Feminine energy is expressed when we are in our bodies, and masculine energy is when we’re in our heads. We have to achieve balance and lead with our souls. Since women associate feminine energy with powerlessness and being victimized, we are wrongly programmed to reject feminine energy when we experience trauma. 

You need more soul

Being the Soulful Success Coach is at the core of what Stacy does in her work with alpha, high – achieving women. She teaches that having more strategy is not the answer, but having more soul allows a woman to get in touch with herself. A strategy that comes from chasing the external stuff will fall into place as you align yourself and bring yourself as whole to your business.

Trauma issues

For Stacy, her relationship with her husband has been the best teacher about trauma. She has realized how our subconscious operating system attracts partners who trigger our deepest issues in our relationship with our parents. Stacy’s husband has helped her through her issues with her father, and another gift in her relationship is that her husband is a perfect mirror reflection of herself. Unfortunately, people who grow up with trauma tend to be the worst aggressors, which is a safety mechanism. She explains that her safety default was to be the asshole who was verbally abusive to people before they could hurt her. As her body responded to her mindset, she encountered frustrating physical symptoms. Stacy knew that she had to focus on improving both her emotional and physical health.

Sensitivity is a superpower

As Stacy sought to self – medicate, she realized her desire to control everything was causing great internal chaos. She had no tools and techniques to handle what she was feeling. In contrast, now she teaches clients that their sensitivity can be their superpower if they only learn to transform their relationship with it. Part of going through trauma is receiving the tremendous gift of sensitivity.

Deciding to write a book

As her body suffered to the point that she couldn’t walk without a cane, Stacy threw in the towel and made a major reset. She lost 100 lbs. and got off all her medications. She transformed her health and allowed her entrepreneurial spirit to take over. She then had to face all the questions that come with limiting beliefs about her worth and her role. Stacy says that many women build their businesses backward because they show up in scarcity mode, only thinking about how they can make money. All of these experiences led Stacy to write her book as the universe divinely paved the path of her transformational journey. Stacy teamed up with a writing mentor to structure her book with a framework of safety, and the entire process took only five months from start to finish. 

Learning to let go

Stacy learned that people give their opinions and input about you based on their own story, programming, and paradigms. She had to get clear on boundaries as she stepped into the limelight and became a public figure. Her goals in writing her book were to share her truth in profound ways that she had never done before. The writing process turned out to be healing and cathartic for her, whether or not anyone else ever reads the book.

Sharing her story

Stacy values transparency in being able to share her story. She recognizes that her story is unique to her, but many others struggle with trauma and share similar experiences. For her not to step up and share her story would give too much power to the trauma. Her focus is on sharing her story and using it for good. In doing so, she gives voice to those who aren’t yet giving voice to their stories. Her openness helps those who are still caught in the toxic struggle and are hiding behind their masks, trapped by fear and rejection. 

Break the cycle

To overcome the trap of fear and rejection, we have to build a relationship with ourselves. Our businesses can’t be successful if we still have this internal conflict going on. We have to embrace our identity as whole, even the ugly, dark shadows. Then we can love, embrace, and feel all the emotions of who we are. We’ve mistakenly been taught that we have to prove our worth through suffering and struggle, but we can identify as whole, break the paradigm, and rewrite our story.

The Sass Evolution

A big focus for Stacy moving forward is to take the principles she has learned and use them to help people take their businesses to the next level. As the Biker Business Coach, Stacy knows that finding your inner rebel can be the integration piece. She’s busy creating tools to help people embrace their alpha female energy and leave good girl mode behind. 

Highlights of this episode:

  • 20:10 – Healing and transformation for trauma survivors
  • 27:11 – Becoming an author and a successful business strategist
  • 32:37 – Stretching and growing
  • 36:04 – The physical manifestation of the emotional burden
  • 38:58 – How Stacy’s book came to be
  • 44:25 – The structure of Stacy’s book
  • 46:22 – Learning to let go
  • 50:23 – Stacey’s quirkiness in sharing her story
  • 56:45 – Overcoming fear and rejection
  • 58:43 – The Sass Evolution
  • 1:01:12 – Fem Five

Resources mentioned:

The Fem Five: 

1. Favorite book to recommend for women?

  • “My book, Be a Boss & Fire that B*tch: Quiet Your Inner Critic & Finally Believe You’re GOOD ENOUGH.â€

2. Favorite self-care hack?

  • Meditation first thing every morning.

3. Best piece of advice and who gave it to you?

  • “I’m not exactly sure who told me that the only thing limiting me is my mind.â€

4. Female CEO or thought leader you’re into right now?

5. One piece of advice you’d give your five years younger self?

  • “It’s only as hard as you make it.â€

Last Time on The NextFem Podcast

How to Be Great Partner and Co-Founder – with Julie Weber


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The post Let Go of Your Masks to Connect Authentically – with Stacy Raske appeared first on NextFem.

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